Get Ahead with Retail SMS Text Messaging

With the popularity of eCommerce, retail industries are forced to stay ahead of the curve to survive. Clever marketing is critical to the success of any retail enterprise, and SMS marketing makes use of mobile messaging.

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Use MMS to show off images of your products to entice customers to visit.



Hey Basil, confirming your shift tomorrow at the CBD store from 10am until 5pm. If you're unable to make it, please let me know ASAP. Cheers, Darryl. Darryl.

Use text messaging to communicate rosters and more to staff in the quickest, most effective medium.

SMS text messaging has fast become the world’s quickest growing channel for communication, with its use rising exponentially in recent years. Using retail SMS marketing methods are an economical and easy to implement way for retailers of all kinds to communicate with their customer base, staff, suppliers, couriers, and other relevant contacts.

Benefits of SMS Marketing for Retail Stores

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Retail SMS campaigns have genuine cut through

With open and read rates above 90% SMS gets noticed and with everyone holding a phone that campaign coupon will always be on hand to be redeemed. Use retail text messaging to:

  • Keep staff super happy with an SMS saying they've been paid, automated via your accounting/payment software

  • Increase productivity by keeping staff updated on rosters and informed of changes affecting work, with an SMS you know it's been received and read

  • Make new employees feel less stressed by onboarding them via SMS, a welcome message by SMS before their start date is a simple yet personal way to instantly make a new employee feel at ease

Bonus: check out our comprehensive holiday marketing guide - with helpful tips that can be applied to any marketing campaign, but especially useful if you've left your Christmas campaigns a little late.

How to Build Your SMS Marketing Database in Retail Stores

Point of Sale SMS Opt-Ins

Get customers to opt in to marketing at your retail store point of sales. You could have a sign telling people to send a message to your dedicated shortcode to opt in, in return for an incentive like a discount on future products. Or have your sales assistants encourage customers to sign up for a loyalty program, which will let them know of future sales.



Drive Signups with Retail Sales Advertising

Do you use other methods of advertising, like television, radio, outdoor signage, online display advertising or social media? Use a call to action directing customers to opt in to great sales offers with your SMS shortcode and watch your database grow.

Some Useful Text Message Templates for the Retail Industry

Entice more visits and sales with messaging that actually gets read (and engagement to boot).

SMS Messages for Sale/Promotions

Hi {first name}, I’ve just listed a new rental property in {suburb} that will be perfect for you. It has {feature}, {feature} and is close to {shops/transport/schools, etc}. If you’re interested let’s set up a time {calendar link}. {Agent name}.

Text Messaging for Retail Product Launches

Hi {first name}, I’ve just listed a new rental property in {suburb} that will be perfect for you. It has {feature}, {feature} and is close to {shops/transport/schools, etc}. If you’re interested let’s set up a time {calendar link}. {Agent name}.

Text Message Notifications for Restocked Items

Hi {first name}, I’ve just listed a new rental property in {suburb} that will be perfect for you. It has {feature}, {feature} and is close to {shops/transport/schools, etc}. If you’re interested let’s set up a time {calendar link}. {Agent name}.

SMS Opt-In Confirmations

Hi {first name}, I’ve just listed a new rental property in {suburb} that will be perfect for you. It has {feature}, {feature} and is close to {shops/transport/schools, etc}. If you’re interested let’s set up a time {calendar link}. {Agent name}.

Automated SMS Receipt

Hi {first name}, I’ve just listed a new rental property in {suburb} that will be perfect for you. It has {feature}, {feature} and is close to {shops/transport/schools, etc}. If you’re interested let’s set up a time {calendar link}. {Agent name}.

Feedback or SMS Product Survey

Hi {first name}, I’ve just listed a new rental property in {suburb} that will be perfect for you. It has {feature}, {feature} and is close to {shops/transport/schools, etc}. If you’re interested let’s set up a time {calendar link}. {Agent name}.

Use retail text messaging solutions to give your sales a boost, maximise profit during peak times and simplify communications processes internally.

Improve Store Productivity with Retail Text Messages

Using an SMS gateway like eBulletin you can increase the productivity of your retail stores recurring tasks:

  • Arrange and manage staff rosters

  • Fill vacant roster slots quickly

  • Send shift reminders to staff

  • Manage stock ordering

  • Manage deliveries

  • Confirm online orders

  • Automate business reporting and scheduling

Check out our integrations page for hundreds of no-code integrations that will shave time off your day and in turn benefits your retail stores by reducing operational costs.


Furthermore, you can automate internal processes like rostering; automate communications to staff when rosters are published and ensure that shifts are filled.

Choosing E-bulletin


Ebulletin can provide you with the communication structure that will help your team efficiently collaborate. Our significant experience in connecting remote teams means that we’re well equipped to help you make the most of your remote work arrangements!

Brosix’s holistic approach to security means that your team members can safely communicate wherever they may find themselves in the world.

With Brosix, your team will feel like it’s in the same office regardless of team members’ current location! Reach out to us today to discuss how we can help your remote team thrive!

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